Conversion Conf
Conference Recap
Published: 7 April, 2026
EVENTS
UBIDEX Showcases Retargeting Innovation at Conversion Conf Warsaw 2026
Conversion Conf Warsaw once again confirmed its role as one of the key meeting points for the iGaming industry, bringing together operators, affiliates, and technology providers from across the global market.
For the UBIDEX team, the event provided an excellent opportunity to engage with industry leaders, exchange insights, and discuss the evolving strategies shaping player engagement in 2026.
UBIDEX team at Conversion Conf Warsaw 2026
Across two days of meetings and conversations, a clear trend emerged: iGaming brands are increasingly focusing on maximizing the value of their existing audiences through more sophisticated retention and reactivation strategies.
As competition intensifies and acquisition costs continue to rise, operators are placing greater emphasis on technologies that help them re-engage inactive users, activate untapped audience segments, and build more sustainable growth models.
During the conference, UBIDEX presented its retargeting toolkit designed specifically for iGaming operators. The platform enables brands to launch highly targeted campaigns that reconnect with non-depositing users, re-engage inactive players, and support long-term player value through smarter audience activation.
UBIDEX team at Conversion Conf Warsaw 2026
The discussions with operators highlighted strong interest in scalable, data-driven solutions that help teams unlock additional revenue opportunities within their existing user base.
“We always value the opportunity to meet partners and operators in person,” said Oleg Martynenko, CEO & Founder of UBIDEX. “Events like Conversion Conf allow us to exchange ideas, understand the challenges operators face, and explore how smarter retargeting strategies can support long-term growth.”
UBIDEX team at Conversion Conf Warsaw 2026
For the business development team, the conference was also an opportunity to better understand how operators approach retention strategies in different markets.
“Conversion Conf brought together many teams actively looking for more efficient ways to work with their existing audiences,” said Natalia Sheviakova, Director of Business Development at UBIDEX. “It was great to discuss real use cases, exchange experiences, and explore how retargeting can become a stronger part of operators’ growth strategies.”
UBIDEX team at Conversion Conf Warsaw 2026
From a product perspective, the conversations also reinforced the importance of flexibility and precision in campaign execution.
“One of the key takeaways from Conversion Conf is how much demand there is for more granular control and smarter segmentation in retargeting,” said Vitalii Karabylo, Product Owner at UBIDEX. “Operators are looking for tools that allow them to act on user behaviour in real time and scale those strategies efficiently across multiple markets.”
Beyond product discussions, Conversion Conf also served as a valuable platform for strengthening partnerships and building new industry relationships.
UBIDEX would like to thank everyone who took the time to meet with the team in Warsaw and share insights during the event.
The conversations started at Conversion Conf are only the beginning, and UBIDEX looks forward to continuing them with partners and new brands in the months ahead.