PLATFORM OVERVIEW
Everything You Need to Grow User Value
UBIDEX brings together audience management, omnichannel advertising, campaign automation, and performance analytics in one platform built exclusively for iGaming operators.
BUILT EXCLUSIVELY FOR IGAMING
Technology Designed Around Your Business
Every feature of UBIDEX is purpose-built for iGaming, from audience segmentation and attribution to creative delivery and user lifecycle optimization. Our platform is designed to help operators maximize user value through smarter retention and omnichannel retargeting.
MORE THAN TECHNOLOGY
Expertise That Drives Better Results
UBIDEX combines powerful retargeting technology with years of hands-on iGaming experience. Our proven Retargeting framework helps operators launch faster, optimize continuously, and scale with confidence.
FULL TRANSPARENCY
Complete Visibility Into Every Campaign
Track every impression, click, conversion, deposit, and user journey with complete transparency. Real-time reporting and measurable attribution give your team full control over campaign performance.
PROVEN BUSINESS IMPACT
Business Growth You Can Measure
UBIDEX helps operators increase user lifetime value, reduce churn, and maximize revenue from existing users through omnichannel retargeting technology. With measurable performance and continuous optimization, every campaign is built to deliver long-term business growth.
One Platform. Complete Control.
Manage audiences, campaigns, creatives, and traffic partners from one platform while gaining a complete, transparent view of campaign performance.
INSIDE THE PLATFORM
Enterprise Capabilities for Retention Growth
Powerful capabilities designed to help you re-engage and reactivate more users.
Campaign Automation & Optimization
SCALE SMARTER, NOT HARDER
Omnichannel Ad Delivery
Run campaigns across push, pop, native, display, and more. All from a single platform, across devices and formats.
Precise & Privacy-Compliant Retargeting
Retarget the right users with precision using behavioral data; cookieless and fully GDPR-compliant.
Look-alike Audiences
Engage users with similar behavior, traits, and intent to reconnect without violating compliance.
Built-in Ad Server
Deliver and track creatives. Build high-quality 2nd-party audiences based on real-time impressions and clicks.
Smart Delivery Controls
Automated bidding meets intelligent delivery with frequency limits, precise audience targeting, blacklist control, and real-time fraud prevention
Smart Audience Management
REACH THE RIGHT USERS AT THE RIGHT MOMENT
Digital User Profile & Cross-Device Identity
Build a unified user profile by combining cross-device fingerprints and behavioral data for consistent retargeting and personalized experiences.
Customer Journey Tracking
Capture user behavior and full-funnel activity in real time to enable smart re-engagement and retention strategies.
Custom Audience Collection
Easily build and activate first-party audiences using your own data, no external tools needed.
Automated Audience Segmentation
Set smart rules once and let the system create dynamic, high-performing segments that evolve in real time.
External Audience Integration
Import and activate audiences from your internal CRM or other trusted external sources to enhance acquisition and retention.
Data Insights & Analytics
MEASURE WHAT MATTERS AND OPTIMIZE FOR REAL RESULTS
User Lifecycle Intelligence
Track and analyze user behavior across the entire user journey from first visit to repeat deposits and churn.
Cross-channel Attribution
Full transparency across your funnel. See exactly how each traffic source, placement, and format impacts performance and user LTV.
Post-Click & Post-View Attribution
Understand the full impact of your ads even when users don’t click right away. Attribute value across views, impressions, and every user touchpoint.
User Data History & Behavior
Explore complete event timelines and user patterns to build smarter segments and deliver more relevant messages.
Monitoring & Reporting
Deep performance insights from impressions to deposits, in real time via dashboard or API.
Traffic Access & Integrations
BUY HOW AND WHERE YOU WANT WITHOUT LIMITS
Connect Any RTB-enabled Supply
Access open programmatic inventory across formats, geos, and devices.
One-Click Traffic Gateway
Instant access to multiple supply sources via our built-in Traffic Gateway. No complex setup, no intermediaries.
Manual Publisher Management
Work directly with trusted traffic sources, set custom terms, and keep full control — all inside UBIDEX.
Connect Direct Publishers
Bring in exclusive traffic sources with custom tracking and commercial agreements.
Custom Supply Rules
Deep performance insights from impressions to deposits, in real time via dashboard or API.
OMNICHANNEL ADVERTISING
Reach Users Across Every Major Ad Format
Launch and manage omnichannel advertising from a single platform. Control audiences, creatives, campaign delivery, and performance in one unified workspace.
Push Ads
Bring users back
Ideal for retargeting and reactivation campaigns. Deliver timely offers, bonuses, and game launches directly to users across supported devices.
In-Page Ads
Keep users engaged
Deliver native-style messages that blend naturally into the browsing experience, helping keep users engaged without disrupting their experience.
Pop Ads
Drive massive reach
Maximize campaign reach with high-visibility placements. Combine behavioral targeting, frequency controls, and flexible delivery for large-scale campaigns.
Banner Ads
Build brand visibility
Keep your brand consistently visible with targeted display campaigns that support awareness, promotions, and long-term user engagement.
Native Ads
Convert better
Blend seamlessly into publisher content to deliver a more natural advertising experience across websites and premium placements.
Video Ads
Show the thrill
Showcase gameplay, promotions, and brand messaging through high-impact video experiences across premium inventory worldwide.
CUSTOMER SUCCESS
Retargeting That Delivers Measurable Growth
See how leading iGaming operators use UBIDEX to increase user lifetime value, reduce churn, and unlock more revenue from their existing user base.