D.A.J

Quarterly Digital Advertising Journal

Your resource for the latest insights, trends, and strategies shaping the digital advertising landscape. Dive into the ever-evolving world of digital advertising and unlock the secrets to driving engagement, maximizing ROI, and achieving your marketing goals. 

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    4th D.A.J | 2024

    Contextual advertising, ad revenue & brand safety.

    Comprehensive guide to metrics that drive success, from player engagement and customer satisfaction to marketing impact, operational efficiency, and revenue growth in the ebook "Practical Guide: KPIs for iGaming operators." Podcasts & industry statistics.

    Success story. Discover how to scale new brand from zero to eight-figure deposit numbers.

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    3d D.A.J | 2024

    Ad waste, cookie consent & insights on maximizing ROI. 
    Advanced strategies for iGaming professionals to optimize player acquisition, retention, and re-engagement through programmatic advertising in the guidebook "From Acquisition to Retention: A Programmatic Approach for iGaming Operators". Podcasts & industry statistics. 
    Success story. Discover how to achieve 4x company growth per year and grow new brands from zero to eight-figure deposit numbers.

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    2nd D.A.J | 2024

    The changing face of media, the end of cookies & emerging trends. 
    Comprehensive "Step-by-step Guide: Launching Retargeting Campaigns" describing the entire process of setting up a successful retargeting campaign, from defining your objectives to connecting traffic sources. Podcasts & industry statistics. 
    Success story. Discover how to achieve a decrease in the attribution cost of recurring deposits to less than $1 and increase CR for Visit to Deposit to 30%. 

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    1st D.A.J | 2024

    Cookieless alternatives, future of contextual advertising & emerging trends. 
    User retention eBook on retaining users with data-driven decisions and implementing successful strategies. Podcasts & industry statistics. 
    Success story. Discover how to run successful retargeting campaigns across multiple brands and achieve 400-1000% ROI. 

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